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Branding Directory

Explore brand guidelines, identity systems, and brand assets from organisations around the world.

425 detailed listings · 150 without a confirmed public kit · 6 regions. Research edition: October 2026. Access and usage terms vary by resource.

27 records · topics are taken from the research text, not a checked file list

Apple preview iconResources listed

Apple

North America · Big Tech

Maker of iPhone, Mac, iPad, Apple Watch and the App Store.

5 links
Audi preview iconResources listed

Audi

Europe · Automotive

Premium German car maker in the Volkswagen Group.

3 links
BMW preview iconResources listed

BMW

Europe · Automotive

German premium car and motorcycle maker. The BMW Group also owns MINI and Rolls-Royce.

2 links
Brand Tasmania preview iconResources listed

Brand Tasmania

Asia-Pacific · Government / Public Sector

Statutory authority that manages Tasmania's place brand.

2 links
City of Stockholm preview iconResources listed

City of Stockholm

Europe · Government / Public Sector

Municipal government of Sweden's capital.

3 links
Deutsche Bahn preview iconResources listed

Deutsche Bahn

Europe · Travel & Transport

Germany's national railway company. Its corporate design was relaunched under the theme "The pulse that keeps Germany moving".

3 links
Etihad Airways preview iconResources listed

Etihad Airways

MENA · Travel & Transport

National airline of the UAE, based in Abu Dhabi.

Legacy note1 link
Finland Toolbox (country brand) preview iconResources listed

Finland Toolbox (country brand)

Europe · Government / Public Sector

Finland's open country brand toolbox, run by the foreign ministry.

2 links
Granlund preview iconResources listed

Granlund

Europe · Enterprise / SaaS

Finnish building services engineering and property software company.

1 link
IKEA preview iconResources listed

IKEA

Europe · E-commerce / Retail / Consumer Goods

Swedish home furnishing brand, owned and franchised by Inter IKEA Systems.

2 links
ING preview iconResources listed

ING

Europe · Fintech / Financial Services

Dutch multinational bank, known for its orange lion, and the owner of Lion web components.

2 links
Jumia preview iconResources listed

Jumia

Africa · E-commerce / Retail / Consumer Goods

Pan-African e-commerce platform.

2 links
Kenya Business Registration Service (BRS) preview iconResources listed

Kenya Business Registration Service (BRS)

Africa · Government / Public Sector

Kenya's company and business registry.

1 link
Lufthansa Group preview iconResources listed

Lufthansa Group

Europe · Travel & Transport

Germany's largest airline group. It launched a new group identity on 10 December 2025, dropping the circle around the crane and adding a new typeface and six colors.

2 links
McDonald's preview iconResources listed

McDonald's

North America · Food & Beverage

One of the world's largest restaurant chains, known for the Golden Arches.

2 links
Moniepoint preview iconResources listed

Moniepoint

Africa · Fintech / Financial Services

Nigerian business banking and payments group.

1 link
N26 preview iconResources listed

N26

Europe · Fintech / Financial Services

Berlin-based digital bank.

2 links
Nubank (Nu) preview iconResources listed

Nubank (Nu)

Latin America · Fintech / Financial Services

Latin America's largest digital bank, in Brazil, Mexico and Colombia.

3 links
Ørsted preview iconResources listed

Ørsted

Europe · Industrial / Telecom / Energy

Danish offshore wind and renewable energy company.

2 links
PayPal preview iconResources listed

PayPal

North America · Fintech / Financial Services

Digital payments company (PayPal, Venmo, Braintree).

2 links
Qatar Tourism (Visit Qatar) preview iconResources listed

Qatar Tourism (Visit Qatar)

MENA · Travel & Transport

Qatar's national tourism authority, which runs the Visit Qatar destination brand.

1 link
Scania preview iconResources listed

Scania

Europe · Automotive

Swedish maker of heavy trucks, buses and engines, part of the Traton group.

Legacy note3 links
SmartHR preview iconResources listed

SmartHR

Asia-Pacific · Enterprise / SaaS

Japanese cloud HR and labor-management software company.

1 link
Starbucks preview iconResources listed

Starbucks

North America · Food & Beverage

Global coffeehouse chain, known for its Siren logo.

3 links

Brand assets belong to their respective owners. Follow each source's access and usage terms.